Friday, November 14, 2008

Mission Statements

It always struck me as overly pretentious when companies come up with a big buzz-wordy mission statement.
“We are going to capitalize on the market paradigm with the green shift through out-of-the-box thinking and leveraged processes.”

Why don’t they just say “We want to make as much money as we can, for as long as we can – legally.”

Just saying is all

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